Everything You Need to Know about SEO Promotion – Explanations & Examples
A lot of attention is paid to the strategies for promoting services and businesses on the Internet in the modern world. This is understandable – a large number of people around the globe use the Internet, which potentially gives high coverage to those who promote services via the Internet. That’s the point which gives birth to digital marketing. SEO promotion is difficult and incomprehensible. Let’s figure out what it is.
What is SEO promotion?
One of the important aspects of website promotion on the Internet is its proper optimization, that is, Search Engine Optimization. In simple words, the main task of SEO is to “convince” browsers and search engines so that they give out the promoted site in the first position for the necessary queries. In order for more users to visit the site, you need to get to the first page in the search. To do this, articles containing search queries or SEO keys are placed on the site from the copywriter’s point of view.
What are keys? Let’s see the example
What are keys? Seo keys are words or phrases that users enter in the browser search bar to find a product, service or information. For example, you are promoting the Ferrari rental Dubai project. Obviously, your key will be words like rent, hiring a car, Dubai, etc. And, of course, it will be good to write that renting cars is profitable, comfortable and prestigious, in addition to the keys in the text. In short, an addition to the keys will not be superfluous!
By the way, it is simply impossible to manually collect all the variants of search queries. There are special programs for this. You can use them!
Types of keys – Let’s see the example
We suggest considering several options for the types of keys that you can use in writing elective texts. Remember!
Direct entry
A direct occurrence means that the keyword does not change. For example, how to rent a Ferrari in summer? – rent a Ferrari is a very simple task.
Reverse key
Reverse occurrence — the words in the occurrence can be swapped, i.e. turned from the end to the beginning. In Dubai, you can find a perfect Ferrari rental.
Morphological occurrence
SEO keywords can change endings and prefixes or undergo other morpheme changes when working with this type. The most important thing is to leave the root of the word. Rent a car in Dubai and take and visit an exhibition in the best car rental service.
SEO Key Structure
The question of exactly how to arrange the keys in the text is not easy; it needs to be paid attention to. Here are some tips.
- Enter the keys as high as possible in the text. In 1-3 paragraphs;
- The number of key queries should be within 3-7% of the text volume;
- The main key must be entered in the first or second paragraph at the beginning of the text;
- You need to keep a balance when distributing keys. Do not collect everything in one place, let the keys be distributed as much as possible across the text.
As you can see, SEO promotion is not as difficult and weird a topic as it seems. However, in the beginning, you will have to do a really good job and deeply understand the issue. Professionalism is skills and experience! Let everything work out for you!
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- Blogger by Passion | Contributor to many Business and Marketing Blogs in the United Kingdom | Fascinated with SEO and digital marketing and latest tech innovations |
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