Google AdWords Case Study – Pay Per Click (PPC) for Payroll Services

Google Ads for Payroll Services

In UK, each and every business needs Payroll services. Some businesses may have dedicated in-house team to carry out the Payroll related activities. Most of the business people will look for the best Payroll Outsourcing company and will hire them to complete the job. From the below image you can see that more than 1k users are search for this service in Google search.

Similarly other keywords which are relevant to this have more searches and its very clear from this data that many business people are looking for this service frequently.

By using the Google Ads, we can able to drive the users from Google who are searching for the Payroll related terms and make them to land on your website. This will help you get more inquiries for your Payroll business at the end of the day.

Why you need Google Ads for your Payroll Services Company?

From the above image, it’s very clear that many business people are looking for this service in the Google. Hence if you are Payroll Services company owner reading this blog, you should make sure that either you rank your business website organically in top for potential search terms or use Google Ads to make your website to appear in top instantly for the targeted search queries.

Our PPC Consultants at ClickDo have vast experience in the Google AdWords and also have worked with some of the Payroll companies in UK. As a business owner, you should make sure that your website is visible on Google for the right users. As that’s the only way you can get more potential traffic to land on your website and increase the conversion rate.

Payroll Services Google Ads – Case Study

In the case study, we are going to show the performance of the Google Ads campaigns which our ClickDo PPC experts did for one of the Payroll Company in the UK.

From the above image you can see that the client have spent nearly around £1k in the Google Ads and have received 250+ potential users to land on the website and later inquire them for the service.

As from the image, its clear that the CPC ranges are high for this niche and the competition as well. Our PPC consultants will do the complete research in this niche and will target only the search terms which has the sense to make conversions.

Below are the some of the keywords which we have got clicks for this Payroll Services client,

Our PPC team have worked in this for quiet long time and optimized the campaigns well to drive more traffic and conversions in deed.

Below is the feedback from the client end about our Google Ads campaigns performance,

This is the result of the smart work and digital strategy planned by our PPC team to ensure the client gets more business at the end of the day.

How we can help your Payroll Company in UK to flood with more customers?

If you are owning a Payroll company or other business in the UK. Experts at ClickDo can help you with all kind of digital activities like SEO, Google Ads, Web Development, Web Hosting as we have dedicated in house team for each. So you can find all the online marketing services under one roof at ClickDo. 

You can book a free consultation with our team by sending an email to digital@clickdo.co.uk or you can just give a call to 020 8638 5857.